Branding | 2026

Impact Enterprise Team

The Impact Enterprise Team, part of Ohio University’s Voinovich School of Leadership and Public Service, provides no-cost, customized business consulting and support to mission-driven organizations, social enterprises, nonprofits, and entrepreneurs.

The team came to me with an initial idea of the visual elements and values they wanted their identity to communicate, and together we turned those ideas into a cohesive visual system. The project started with the logo and gradually grew into a complete visual language, including logo variations and guidelines, typography, color palette, custom patterns, and supporting graphic elements. From there, I brought the identity to life across social media graphics, flyers, posters, banners, and large-format X-frame displays—creating a visual presence that feels consistent, approachable, and connected to the team’s mission.